Hello.

Let me help you tell your story.
Here is a little bit of mine.

Patrick Richardson

Is an award winning Brand Designer and Creative Strategist in Northern Colorado.

He has been featured in the past two Logo Lounge Books and has won in-house awards for print in Graphic Design USA.

Patrick has over 10 years of in-house design experience and has worked with non-profits, small businesses, corporations, and most recently serves as Assistant Director of Creative Design at Colorado State University. On the side he is an entrepreneur, creating designs and running the outdoor brand called The Woods are Wild. He retails designs all over Colorado including in REI.

He has been featured on The Quickie Podcast alongside many designers, creative directors, and illustrators such as Aaron Draplin, Adam Vicarel, and many more.

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Creative Process

Understand

Start with problem statement

Discover

Qualitative and Quantitative Research

Competitive Analysis

Stakeholder Interview
Expert Audit
Usability Testing

Define

Synthesis insights

Identify opportunities
Refine scope
Feature priorities
User stories

Develop

Project’s Roadmap
Information Architecture
Sitemap
Wireframes

Prototyping

Deliver/Listen

Front-end
Back-end
Quality Assurance

Dev hand-off

User Testing
 

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Patrick is greatly influenced by the UX design thinking process and utilizes it in his creative strategy. His end goal is to create for the user/audience and to elicit an emotional response to create life-long brand supporters. He wants to help set the framework for customers to tell their story. After all, customers want to tell the story of the brand-they don't want you to tell it.